Web / Graphic Design Manager
Dedication, leadership, business acumen, and artistic
talent leveraged to deliver innovative marketing,
print-design and ecommerce projects
Committed to providing creative teams with direction,
training, resources, support, and guidance to continuously
deliver top quality campaigns that generate results.
Expertly pioneer development of corporate websites,
expanding product / service reach and facilitating
revenue as well as market share growth. Drive creative
development of strategic marketing tools, positively
impacting corporate reputation and recognition.
In addition to full-time management positions, provided
freelance services to diverse base of clients, including
National Reprographics, Shoot New York, Wonder Wheel,
Interscope Records, Mary Kay, Kits and Expandables,
Feature Systems, Heidi Klum, American Media Concepts,
Kissena Cycling Club, Happy Hours Day Care and InfoEdge.com.
Areas of Emphasis
Full Life Cycle Project Management
Cutting-edge Graphic Design
Business Start-Up / Development
Targeted E-mail Campaigns
Newsletters / Brochures / Flyers
Social Media Networks
Web / Graphic Design Operations
Search Engine Optimization
Mobile / Search Marketing
Staff, Vendor, and Client Relations
BlumbergExcelsior Inc. – New
York, New York
Web / Graphics Manager, 11/1999 to Present
Selected to fill new position to orchestrate the
strategic development and maintenance of internet
/ intranet websites focused on ensuring proper
communication of corporate philosophy / image.
Drive design, development, and launch of marketing
tools / campaigns on online communication platforms.
Liaise with marketing team, clients, and vendors to
facilitate establishment and optimization of organization’s
online presence. Lead design and production of catalogs,
direct mail pieces, print ads, brochures, collateral
statement stuffers, sales collateral, and additional
print marketing tools. Coordinate the efforts of a
team of designers, interns, typesetters, programmers,
and developers. Conceptualize photo shoots for catalogs
and product shots. Collaborate with other departments
to ensure accuracy in pricing and product descriptions.
- Served an instrumental role in achieving #1 ranking
in Google searches.
- Impacted corporate profitability and performance
through expert management of web and new media design/development,
analytics, and Search Engine Optimization (SEO).
- Modernized marketing image through design of logo,
print, and catalog marketing tools.
- Led upgrade of technical and photography tools/systems
to establish and maintain exceptional high levels
of quality within creative unit.
- Championed social media initiatives to expand product
marketing reach and improve market share through
establishment of e-commerce platform.
- Honored with Best Engraved Design Award in 2003
for superior Art Direction.
The Coffee Den – Brooklyn,
Marketing/Operations Manager, 12/2005 to 5/2010
Spearheaded start-up and development of profitable
business servicing unique target community.
Directed business and marketing operations encompassing
website development, print materials, menus, promotional
tools, and commodity items. Led team of 15 customer
service representatives. Managed social media and
art community networking. Liaised with local artists
showcasing their works. Performed all aspects of
material purchasing, cost / trend analysis, performance
tracking, staff scheduling / training, and customer
- Played a pivotal role in the start-up and development
of profitable business.
- Contributed in developing / maintaining top
customer satisfaction, retention, and referrals.
National Reprographics – New
York, New York
Mac Technician, 3/1997 to 11/1999
Collaborated in product development efforts through
expert provision of photo retouching and large format
scanning, printing, design, and layout operations.
Collaborated with creative team to develop artwork
for marketing initiatives, including window treatments
and murals. Managed Mac computer network, ensuring
the proper administration of system / software upgrades,
acquisitions, and troubleshooting.
- Contributed to successful completion of major
projects for clients such as Macy’s Department
Store and Mattel Toy Company.
Contact: firstname.lastname@example.org 917-548-9682